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About

A few things about me, how I got here, and what I’m up to now.

Sudeep Kumar

I’m a product designer with 10+ years across fintech and consumer products. I’m at my best when the problem is complex and the solution needs to feel simple, intuitive, and trustworthy.

Early life

I grew up in Hyderabad, India. I studied advertising, marketing, and design, but realized I was happier building than selling. So I followed the work that kept me closest to making.

Getting into design

Software design found me. I’m drawn to problems where the hard part isn’t the UI, it’s the decisions behind it. I like designing the underlying model, rules, and interactions that make a new way of doing things feel obvious.

Now

I’m based in Canada and currently at Carta, helping simplify the complex world of private markets. Outside of work, you’ll usually find me traveling, being unreasonably competitive at badminton, or making music nobody asked for.

Experience

2019 — Present

Product Design Lead

Carta

Leading design across Global KYC, Carta and Carta Carry apps and defining the strategy for how employees manage equity and GPs manage venture funds on the go.

2018 — 2019

Product Designer

Kik

Shaped how millions of users discover and connect around shared interests on Kik. Worked across safety, personalization, growth, and revenue teams. Acqui-hired by Carta in 2019.

2017 — 2018

Product Designer

Stagwell Tech

Designed consumer products spanning ride-sharing apps and video streaming platforms across web and mobile for the Canadian and Latin American market. Moved from Hubub acquisition.